The BBVA Microfinance Foundation emphasizes that AI is an ally for the growth of entrepreneurs, especially in Spain and Latin America. On the eve of World Entrepreneurship Day, celebrated on April 16, this organization highlights how artificial intelligence boosts the competitiveness of small businesses through accessible digital tools.
Impact on productivity and efficiency
Studies from the Massachusetts Institute of Technology (MIT) reveal that AI, an ally for the growth of entrepreneurs, increases productivity in administrative tasks by up to 37%. Entrepreneurs complete tasks in 17 minutes instead of 27, without losing quality. This frees up time for key strategies, such as sales and product development.
Practical applications of AI for emerging businesses
Automation and data analysis
AI, an ally for the growth of entrepreneurs, processes large volumes of data for informed decisions. According to Eurostat, it is key in companies to analyze customer patterns and optimize processes such as recruitment. Virtual assistants and other tools manage invoices and payments, reducing trips to branch offices.
- Hyper-personalization: Predicts behaviors for precise recommendations, similar to Netflix.
- Biometric authentication: Improves security in retail stores, like Face ID.
- Customer management: Platforms like Salesforce Einstein predict actions and improve interactions.
Digital training as a fundamental pillar
The BBVA Microfinance Foundation promotes digital skills to overcome financial barriers. AI, an ally for the growth of entrepreneurs, turns data into progress, allowing for work-life balance. BBVA experts, such as Francisco Maturana, highlight its autonomy: now humans validate AI results.
In Latin America and Spain, thousands of micro-entrepreneurs access these benefits. Technology reduces operating costs and opens global markets. Carlos Casas from BBVA states that AI raises productivity and transforms customer services.
This trend confirms that AI, an ally for the growth of entrepreneurs, does not replace humans, but rather enhances creative and strategic tasks, fostering a more robust and competitive entrepreneurial ecosystem.
